One-Off Places

One-Off Places Listing Site

ShareOne Off Places (www.oneoffplaces.co.uk) is a recently new listing site specialising in exclusive properties that are one-off : truly unusual and distinctive properties. They don’t do mass marketing of 1,000′s of properties but instead concentrate on marketing distinctive and different properties. They now list over 500 properties worldwide, and work hard on the marketing and [...]

Read the full article

Follow @madaboutrenting
About
Michael Cooper is a writer, coach and commentator in the vacation rentals industry. He provide owners a single reference source of information, and to help owners build engaging, successful marketing strategies
FREE Reports, Tutorials and tips

2 FREE reports, access FREE tutorials, get more news, tips and tricks to your inbox

Latest Tip
Benefits, not Features
Are you a 'quiet location in the mountains?' or are you 'a place free from tourists, a tranquil spot where you can get away from it all, with fresh mountain air'. You're both, but the first description is a feature and the second is a benefit. Benefits, not features, sell because they create the emotional connections, so always write about your benefits.
Previously:
Focus on marketing an Experience. Experiences sell, bricks
and mortar don't. Step up here and brand build here.